<p>Prompts are the questions Ghostd asks AI platforms on your behalf — the real queries your buyers type. Managing them well is the fastest way to get accurate, actionable visibility data.</p>
<h2>Auto-generated prompts</h2>
<p>When you connect a site, Ghostd crawls it and generates an initial prompt set covering informational, comparison, and navigational intent types. These are seeded from what real users ask about your product category.</p>
<h2>Starring prompts</h2>
<p>Star a prompt to prioritize it. Starred prompts are always included in pulse checks first, always preserved when Ghostd prunes low-value prompts, and used as primary guidance when generating new prompt suggestions. Use stars for your highest-stakes queries.</p>
<h2>Adding custom prompts</h2>
<p>You can add your own prompts at any time from the Prompts tab. Good custom prompts mirror how real buyers phrase questions — conversational, intent-specific, and not branded unless you are tracking navigational queries.</p>
<h2>Prompt caps by plan</h2>
<p>Free plans include a small prompt set. Paid plans unlock larger sets and faster pulse check cadences. You can see your current usage and cap in the project settings.</p>